“Imagine how stupid the average person is, now remember that half of people are stupider than that!”- George Carlin.
Most people will get a little chuckle out of the above quote, and for the minority, it probably rings a little too true. In designing and implementing business processes, we have found that the Keep It Simple Stupid (KISS) philosophy is often the best way to do things. Of course this is not to insult the individuals that end up using whatever process is implemented but rather that they are busy, rushed, stressed, and would rather have things be intuitive and easy to use.
The ease-of-use and the ability to be intuitive both highly correlate with being simple and straight forward. Rather than berating a user with selections and unique processes, systems should be set up to feel simple, even if they are not. If there are 9,000 possible paths to complete a task, a user should feel that they found a simple and easy solution to their problem.
When this intuition and ease-of-use phase happens we found that it often leads to other externalities. These include better documentation or process completion by users, more complete data because fewer things that are being lost.
In terms of improving your business, these processes can make your team more efficient, by saving time, and more enabled, by having more complete and richer data sets. All of these increased capabilities and efficiencies transfer to your bottom line in ways that you may not even realize, such as having happier employees that are more willing to go the extra mile, business processes that are easy to follow so that management can more quickly understand and make better decisions.